The Bell Aurens Longnose Land Rover "off-roadster" set for production
Two German Land Rover enthusiasts who also love classic British
roadsters have decided to combine these two attributes into a single
vehicle and in so doing have created the world's first Land Rover 4x4
"Off-roadster". You might assume this is just a one-off prototype, but
its not. It will go into production with full details and
specifications to be released very soon. What we do know so far is that
it's based on a classic Series Land Rover 109" and will be equipped
with four wheel drive, off-road gear reduction, central locking
differential and a leaf sprung suspension. 8 and 12-cylinder engines
will be available ( which explains the very long bonnet ) and there
will be a choice of a standard rear tail or yacht style tails (rear of
the vehicle).
Pricing is expected to be over €100,000 with
each vehicle custom built to order and special detailing upon request.
Known suppliers so far include the famous Land Rover tuning company JE
Engineering who will supply 4.6 and 5.0 Liter Rover V8 engines, which
includes stage 3 tuning and a special SU carburator set up. And
Delta4x4, the German wheel manufacturer will supply a special set of
Loder wheels.
More details will be released in the coming months
and it'll officially debut in the UK at the Land Rover Owner Show in
Peterborough on September 13th.
Official press release and photos below.
PRESS RELEASE
The first encounter
Slowly
the heavy roller shutter opens and the sun eliminates inch by inch the
shadows from a familiar face. Distinctive, a glance out of narrowly
positioned headlights, framed by a pair of broad, vigorous wings and a
fender that lives up to its name. Nothing distracts from the clear,
self-confident facial expression that in an instance captures even
novices in the fraternity of Land Rover enthusiasts. This face has
written automotive history. As a synonym for endurance and
functionality. Character defining for generations of automotive
grandchild’s in its almost provocative reduction to the absolute
essential.
By the time the engine raises its sonorous,
powerful voice for the first time even the most experienced Land Rover
owner will listen closely and take a closer look.
One look
onto this very special offroadster is enough to get the impression one
had missed out on something for centuries in the history of classic
British automobiles. So consequently stylish and consequential comes
this evolution of a Series Land Rover 109 that one is likely to search
for drafts or indications of such a special edition in the archives of
the 60ties and 70ties of this traditional brand from Solihull.
Truly
an offroader from the front fender to the rear lights – yet still a
roadster. Who ever searched for evidence that cross-over can be an art
in itself – here is the answer.
No attempt of retro-directed
design exercises a la Volkswagen Beetle or BMW Mini – rather a deferent
evolution of an icon of the British automotive industry. Resulting in
an automobile that should have been built 40 years ago. Vintage without
compromise - no concession to fashions or trends. No ingratiation to
target groups of up-to-date marketing concepts. Instead the Longnose
faces its future owner at eye-height – full of character,
authoritative, stylish.
Edward would have driven Wallis
Simpson in a Bell Aurens Longnose to private outings. Lawrence of
Arabia would have stormed in the Bell Aurens Longnose towards Akaba.
And General Montgomery would have parked it in front of the officers’
mess in El Alamain.
Tough luck for those honourable gentlemen, that this jewel sees the light of day of the automotive world so many years too late.
The idea
Some
inspirations develop to fascinating ideas on reflection. Really good
ideas develop into a vision you cannot ignore anymore. They demand for
realisation with the irresistible consequence of a baby on its way to
birth. Exactly such an idea is the Bell Aurens Longnose. From first
thoughts via first sketches and 3-D studies the strong wish for
realisation could not be ignored anymore. On the contrary the birth of
the first prototype became just a question of time and opportunity.
Who
ever went greenlaning or city cruising with a Series Land Rover,
windscreen down, will appreciate the fascination that lies in the idea
of a cross-over between a classical British roadster and a thoroughbred
offroader. Both types of car unite in the Bell Aurens Longnose in such
a congenial way, that the labelling offroadster virtually springs to
ones mind.
In the front optionally 8 or 12 cylinder care for
propulsion to the physical limits. Far back at the end of a sheer
endless bonnet the Bell Aurens offers a driver cell, which by
combination of classic, noble material with minimalist equipment layout
exceeds highest drivers’ expectations. The traditional leaf spring
chassis reports every detail of the roads surface unvarnished and
without any compromise to the drivers’ spine. The visible exhaust
manifolds in the front wings care for a powerful visual appearance,
which foreshadows the acoustical presence of the Longnose.
The
reassuring knowledge about the unsurpassed offroad capabilities of a
real Land Rover, with four wheel drive, offroad gear reduction and
central locking differential, invites to extensive rides through heavy
terrain. Or a run through the North-African deserts to Akaba.
The manufactory
The
search for a suitable design factory which would be able to stem a
project like this can be compared to the search for a needle in a
haystack. After all, the potential partner not only had to deliver the
technical competence and skills but more important live up to the poise
and attitude of the team. Right from the start it became clear that the
job was mainly about distinguishing the many willing from only a few
able among the contestants.
After all manual vehicle
construction nowadays can be regarded as a form of art. And those
artists are getting rare. Over and above this effect true artists of
this kind work in secrecy. Thanks to their rare talents they are very
seldom in need for blatant public appearances. So as often it was a
chain of luck and coincidence that led us on the trace of Dipl. Ing.
Jörg Lorenz and his team.
Under the name of Lorenz and Partners
in a village near Nuremberg a small group of highly motivated
specialists works with the methods used by those great coachwork
designers of yesterday. A first glance into the factory halls says it
all. Immediately the classicist realises which jewel is hidden there in
the outback of Bavaria. Oldtimers undergo a scrutinising restoration
process to perfection, bodywork is partly or totally re-built from a
flat metal sheet. And a chat with Jörg Lorenz completes the picture:
this man and his team love their job and follow a mission. So much that
his enthusiasm for our project feels like an accolade.
Thus it
goes without saying that future owner of a Bell Aurens Longnose are
formally invited to visit this very special manufactory while their
individual automobile is built. And witness a process that in its
exclusivity can only be phrased as the “birth of an automobile”.
The owners club
To
own and drive a Longnose is a statement – far and above the typical
automotive affection. It is evidence of a very special attitude towards
life. The Bell Aurens Longnose will be one of potentially several
automotive expressions of such self-conception - and a
very distinctive one too.
The
resulting small number of birds of a feather will most certainly
without any assistance create a community of their own under this
unique brand. In an exclusivity that is hard to beat. As not money,
status or introduction is the entrance card to that club, but the
mutual fascination for a special idea – the ongoing daily battle
against the ordinary.
The Bell Aurens Owner Club mirrors that
shared philosophy. So ordering a Bell Aurens Longnose is the ticket
into a very distinctive club. A club without doormen, leather armchairs
or silver plated cutlery. Instead the members of this club show heart,
soul and attitude. And the knowledge to be part of the chosen few that
share the Longnose experience.
Heart of the Owners Club will
be the Bell Aurens register, an exclusive documentation of all Bell
Aurens Longnose built and their owners. Although centrally kept, every
owner automatically gets his own, personal copy of the Longnose
register. And with every new automobile sold he receives a high quality
register completion telling him all about the new driver-automobile
couple in the Bell Aurens family. Every new automobile will be recorded
in every detail, be it the equipment and fittings or every person
involved in building that particular car. So even after many years any
owner knows which group of metal sheet artists, saddlers and mechanics
built his individual car.
As a special element of the Owners
Club we plan a gallery of all Longnose automobiles. The idea being that
every automobile will be portrayed by a selected artist. This way
step-by-step a collection of individual portraits is created, that will
accompany the Longnose on fairs, exhibitions and presentations. And of
course will be shown on the Bell Aurens website. It goes without
saying, that every owner gets his own portrait as a high quality print
on hand-made deckle edged paper.
An interesting alternative or
evolution would be to win an automotive-minded artist as mentor/curator
of such a growing gallery. Together with him we would select young
talented artists, so each automobile is portrayed by a different artist
in his very personal style. A potentially young and wild combination of
interpretations contrasting with a “historical minded” automotive topic
would be the red tape of that collection idea.
On top of
regular invitations for the Longnose owners to fairs, exhibitions,
shows and racing events with Bell Aurens participation there will be a
yearly Driver Summit from the 10th sold automobile onwards. As the name
Driver Summit implies, driving would be the core fun of those events –
namely in those challenging regions where the legendary forefathers of
the Longnose do their duty until today, be it the desert or the
mountain pass, tarmac or sand.
With all the exclusivity it
almost sounds trivial, that if wish be, any Bell Aurens Longnose comes
with worldwide road assistance. So in the unlikely case that driver and
automobile get stuck somewhere they know themselves in secure hands to
make their way home.
The team
Thomas
Bell, born 20th December 1974, is the father of the Bell Aurens
Longnose. His ideas and first sketches created the basis for this
unique, automotive concept. His firm conviction awoke the vision
Longnose – his passion demanded for the mission Longnose. His love for
the idea reaches down to perfection of the smallest detail. And made
him push the idea for an exclusive automobile towards an automotive
statement – the Bell Aurens Longnose.
Thereby he can
justifiably claim that the Land Rover brand and with it the love for
this automotive icon was put in his cradle – in the form of a red
plastic Land Rover model. A silhouette that left a lasting impression
and obviously influences him until today.
The little red car
grew into „Little Lucifer“– an eye-catching Series III ex fire brigade
of the British Rhine Army. Not his only but surely one for which Thomas
is renowned among Land Rover enthusiasts throughout the country.
Holger
Kalvelage, born 20th August 1961, is the voice of the Bell Aurens
Longnose project. Over 20 years International marketing- and creative
consultancy for many car brands on agency and client’s side would be
explanation enough for his fascination and role in this project.
But
his personal dedication to this project is rooted in a longstanding
affection to the Land Rover brand in general and the Series models in
particular. Born in Münster, Northrhine-Westfalia, the sight and sound
of the Land Rover vehicles of the British Rhine Army became music in
his ears from his early childhood on. Resulting in the ownership of two
Series IIa Land Rover from 1965 and 1967 next to his personal evolution
of a 110 Defender.
The inescapable team-up of the two ”roof -
and wind deflector - dispraisals” took place on the campfires in the
widths of the International Land Rover community – as strong devotees
of the classic Land Rover Series models. Addicted to the very special
feeling of tilted windscreens, aviator goggles and leather helmet. With
the mission to develop an ultimate driving machine – DRIVE OR BE DRIVEN.

